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Last year

January 2, 2011

2010 was a big year for all of us in The Geography Collective and 2011 promises to be even bigger. Here’s a summary of our 2010..

January 2010

Mission:Explore, our project to encourage alternative exploration and outdoor play, comes second in Ordnance Survey’s GeoVation competition. The prize seed funding allows us to work with The Workshop and Can of Worms to start developing a Mission:Explore iPhone app and website.

February 2010

Our passport-sized travel activity book, the Journey Journal partners with Travel Pledge and is praised by the likes of Travel Matters.

March 2010

We were out writing missions across London ready for the launch of the Mission:Explore website and iPhone app.

April 2010

The first Mission:Explore children’s book is published by Can of Worms Kids Press and available in Waterstones across the UK as well as Stanfords, Amazon and other key outlets. Later in the year National Geographic say “bold, cool, exciting, innovative, geographic, educational…and just plain fun! Every curious kid, budding geographer, and responsible parent should have a copy!”. The book sells out on our stand at the Geographical Association annual conference in Derby. Check out the book reviews here.

June 2010

We head out for our first season of summer festivals taking in Sunrise Celebration in Somerset, Paradise Gardens in London and Glastonbury in Somerset. We make Mission:Explore Festivals available to download for free too.


The Mission:Explore iPhone app and new website are launched from the Golden Hinde in central London. The new offering includes over 1,000 free activities for children and families to try in central London.

Earlier in the month we also ran explorations at Latitude Festival in Suffolk and a stage at the Secret Garden Party in East Anglia.


We kick-off the Love Outdoor Play campaign.

“Having the freedom to play outdoors improves the well-being of children and their communities. Together, we are building a visible community to support reasonably safe exploration, adventure and play. Wherever you see a Love Outdoor Playsticker or symbol, you’ll find people who welcome play and are looking out for young people.”

More than 30 respected authors, charities and explorers have come together to say that a ‘big society’ needs more children playing outdoors in our streets, parks and communities. By the end of the year this number climbs to over 50 including Play England, Play Scotland, Play Wales, Kaboom! and Playboard Northern Ireland. You can join too.

The Mission:Explore iPhone app is voted as the 2nd best “mobile app doing good or in development” by the Orange Mobile Volunteering community.

Travel Magazine readers vote Mission:Explore as the 2nd of the top 10 apps you can’t afford to travel without.


We get some outstandingly, beautiful and exciting news which will be transformational for Mission:Explore in 2011. Join our newsletter to discover more as it is announced and brace yourself if you are in the Scottish Highlands.


We take part in the National Geographic’s Geography Action Week by creating the bespoke Mission:Explore Freshwater.

Mission:Explore is approved by PinkStinks “Pinkstinks Approved showcases the retailers, magazines, books, toys, clothes or websites which are providing the best and most exciting positive, non-gendered, non stereotyped products for us and our children. We love the creativity of Mission:Explore and the way it creates

experiences for all children so they can share, learn and play together.”

Mission:Explore on the Road and Mission:Explore Camping are announced and available to preorder on Amazon.


Mission:Report, our new service to call in Mission:Explore reports is launched. Explorers can call in an leave messages that will feature in a new Mission:Report podcast.

We prepare to take the Mission:Explore website and iPhone app national during the summer of 2011. Partners and sponsors have come forward for national initiatives with missions supporting their work on conservation, play and health issues. Organisations from Somerset, Cardiff, Middlesborough and other regions confirm that they will be building on Mission:Explore in 2011.

In 2011 everything will get a little bigger and get a lot better. Thank you to all of The Geography Collective team and our extended community, especially Can of Worms and The Workshop.

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